A bookmaker is a person company a person (often referred to as a bookie) whose business is to take bets, calculate odds, and payout winnings to gamblers placing bets on sporting and political events.
Examples of bookies regulated by the UK Gambling Commission are Betfair, Spreadex, Sporting Index and Betdaq
Latest Bookmaker Free Bets & New Customer Sign-Up Bonuses
See all the latest free bets and offers from bookmakers and get free bets and discounts. To use the free bets, click on the code or the button to take you directly to the offer.
£30
BET £10, GET £30
Place a £10 fixed odds bet at minimum odds of 1/2 and get 2 x £10 free fixed odds bets +...Show More
Place a £10 fixed odds bet at minimum odds of 1/2 and get 2 x £10 free fixed odds bets + 2 x £5 free Total Goals spread bets. Terms apply. Show Less
£20
£20 cash refund
Use this to get a £20 / €20 cash refund.Min. £10/€10 first deposit only using Card...Show More
Use this to get a £20 / €20 cash refund.Min. £10/€10 first deposit only using Card or Instant Banking. Cash refund expires in 7 days. Full T&Cs apply.The full terms and conditions for our enhanced welcome offer are stated below:1) Use code COMMFREE to trade with 0% commission on all sports for 60 days OR use code SMK20 to get a £20 cash refund on losses2) To be eligible for this offer, you need to sign up from 16:00 GMT on Wednesday 23 March 2022.3) If you choose the ‘£20 cash refund on losses’ option you have to use code SMK20 in the promo code field during registration.3.1) You must deposit at least the qualifying deposit of £10 (or currency equivalent) in a single amount with your first deposit to be eligible.3.2) Once the bonus is active, losses will be refunded in cash up to £20.3.3) Unused cash refund expires after seven days of being credited to a user account and will be removed after this period.3.4) The £20 cash refund promo option is only open to new users making their first deposit by card or Instant Banking.3.5) Users making their first deposit by Skrill, Neteller, PayPal, Trustly or a virtual/prepaid card will not qualify for the £20 cash refund promo option. Please note that this includes virtual Monzo cards and first deposits made by this method will not qualify for the welcome offer.4) If you choose the ‘0% for 60 days from first deposit’ option you have to use code COMMFREE in the promo code field during registration.4.1) Make a first deposit of at least £10 (or currency equivalent)4.2) Eligible customers will be able to enjoy trading with a commission rate of 0% on all bets that settle within 60 days from the first deposit.4.3) This will be applied to all bets that settle while the promotional commission rate is active on their account.4.4) Any bets which settle after the expiry of the eligibility period will settle at standard commission rates.5) Customers who access Smarkets through any API or trading software will be ineligible for this offer.6) Eligible new users that haven’t entered either the code COMMFREE or SMK20 during registration, will automatically get the £20 cash refund promo applied to their account upon an eligible first deposit.7) This offer is only available to customers in countries where you are able to operate a Smarkets account, excluding Sweden.8) The sign up offer is strictly limited to one per individual, family, household address, email address, same payment account number, IP address or shared computer.9) This promotion cannot be used in conjunction with any other sign-up promotion.10) Existing SBK sportsbook users are not eligible.11) Smarkets T&Cs apply. Show Less
£50 free bets
Bet £10 & Get £50 in Free Bets
For New Customers Only - Min deposit requirement. Free Bets are paid as Bet Credits and...Show More
For New Customers Only - Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.How the offer works:
- Sign up, make a qualifying deposit and then claim the offer.
- If you deposit between £5* and £10* you will receive five times that value in Free Bets, upon settlement of qualifying bets. For example, if you make a qualifying deposit of £5, you will be able to release £25 in Free Bets or if you make a qualifying deposit of £10 or more, you will be able to release £50 in Free Bets.
- To release your Free Bets, place a qualifying bet(s) to the value of your qualifying deposit and allow the bet(s) to settle. Bets must be placed from your deposited funds to count towards the release of Free Bets.
- Once your qualifying bet(s) has settled, you can use your Free Bets by selecting 'Use Bet Credits' in the bet slip.
- Once you have met the qualifying conditions, you can use your Bet Credits to stake bets without risking your own cash. Bet Credits can be used on any sport across a wide range of markets. Any returns from bets placed with Bet Credits are added to your Withdrawable Balance, returns exclude your Bet Credits stake. You can also fund a bet with a combination of Bet Credits and cash.
Bet Boost
Get a bigger price on a selected runner for every UK & Irish horse race and on chosen markets for other selected sports. Available on a wide range of sports. Only available to new and eligible customers. Bet restrictions and T&Cs apply.How it works:
- Navigate to a sporting classification or event.
- Events with Bet Boosts available will be indicated by a green arrow, the boosted prices available will display on the coupon with the original price crossed out.
- Select the Bet Boost price to add it to the bet slip.
ITV Racing 4/1 Offer
Back a winner at 4/1 or more, place a bet on the next live ITV race and get your money...Show More
Back a winner at 4/1 or more, place a bet on the next live ITV race and get your money back if it loses (up to £50)Only available to new and eligible customers. Bet restrictions and T&Cs apply.ITV Racing 4/1 Offer will count when a Win and Each Way selection is boosted to 4/1 or more.How it works:
- Place a Win or Each Way single bet at odds of 4/1 or more on any horse running in a race televised live on ITV Racing.
- If your first single bet on that race wins, place a bet up to the same stake (up to £50*) on the next race broadcast live on ITV Racing.
- If the bet loses we will refund your stake (up to £50*).
- If the bet also wins at odds of 4/1 or more, you qualify for a bet on the next race televised live on ITV Racing.
bet365 Price Promise
We will not be beaten on price on any horse for all UK and Irish races shown live on ITV...Show More
We will not be beaten on price on any horse for all UK and Irish races shown live on ITV RacingBet restrictions, time limits and T&Cs apply.How it works:
- Place a bet from 10am on the day of race on the Win and Each Way fixed odds markets for any race shown live on ITV Racing. US racing is excluded.
- We will not be beaten on price by any of the following bookmakers: Ladbrokes, William Hill, Paddy Power, Coral, Sky Bet and Boylesports.
- Offer applies up to 15 minutes before the scheduled ‘off’ time for each ITV race.
2 Goals Ahead Early Payout Offer
Now available on over 80 leagues and competitions – get selections settled early if the...Show More
Now available on over 80 leagues and competitions – get selections settled early if the team you back goes 2 goals aheadOnly available to new and eligible customers. Bet restrictions and T&Cs apply.How it works:
- Place a pre-match bet on the standard Full Time Result market for Soccer games from selected competitions up to and including Saturday 31st December 2022. Applicable competitions listed below.
- For single bets, if the team you back to win goes 2 goals ahead at any stage during the match, we will pay out your bet in full regardless of whether the opposition comes back to draw or win the match.
- For multiple bets and Bet Builder bets, if a team you have backed on the standard Full Time Result market goes 2 goals ahead, this selection will be marked as won within My Bets, with the remaining selections left to run.
70%
70% Soccer Accumulator Bonus
Now available on over 80 leagues and competitions – up to 70% bonus for successful...Show More
Now available on over 80 leagues and competitions – up to 70% bonus for successful accumulatorsOnly available to new and eligible customers. Bet restrictions and T&Cs apply.How it works:
- Place a pre-match accumulator of 2 or more selections on the standard Full Time Result, Both Teams
- To Score or Result/Both Teams To Score markets for selected leagues and competitions, listed below.
- If your bet is successful, we will add a bonus of 2.5 - 70% to your winnings once all matches have finished. The bonus amount is dependent on the number of selections.
- Bonus is paid as cash and added to your withdrawable balance.
- Bets placed with Bet Credits do not qualify for this offer.
Soccer Substitute Guarantee
If your player is substituted before half-time we will return your stake as Bet Credits on...Show More
If your player is substituted before half-time we will return your stake as Bet Credits on selected markets – for multiple bets your remaining selections will be left to runOnly available to new and eligible customers. Bet restrictions and T&Cs apply.How it works:Place a pre-match bet on selected markets for Soccer matches.For single bets, if the player you have backed is substituted before the half-time whistle, we will return your stake as Bet Credits, provided the outcome has not already been determined.Where a selection is part of a multiple bet, and the relevant player is substituted before the half-time whistle, we will treat this part of your bet as void, provided the outcome has not already been determined, and any subsequent returns from the bet that includes this selection will now be paid as Bet Credits.If a selected market is part of a Bet Builder bet, and the relevant player is substituted before the half-time whistle, we will also return your stake as Bet Credits, provided the outcome has not already been determined.Substitute Guarantee is applicable to the following markets:
- First Goalscorer
- Last Goalscorer
- Anytime Goalscorer / To Score at Any Time
- Next Goalscorer (first goal only)
- To Score Two or More Goals / To Score 2 or More
- To Score Three or More Goals / To Score a Hat Trick
- Score with a Header
- Score from Outside the Box
- Scorecast
- Anytime Scorecast
- Wincast
- Timecast
- 1st Half Scorecast
- Team First Goalscorer
- Team Last Goalscorer
- 1st Player Booked
- Player to be Booked
- Player to be Sent Off
- Man of the Match
NBA Early Payout Offer
Get your single bets paid out if the team you back goes 20 points ahead - for multiple...Show More
Get your single bets paid out if the team you back goes 20 points ahead - for multiple bets the selection will be marked as a winnerOnly available to new and eligible customers. Bet restrictions and T&Cs apply.How it works:
- Place a pre-game bet on the Money Line market for any game in the NBA up to and including Sunday 18th June 2023.
- For single bets, if the team you back goes 20 points ahead at any stage during the game, we will pay out your bet in full regardless of whether the opposition comes back to win the game.
- For multiple bets and Bet Builder bets, if a team you have backed on the Money Line market goes 20 points ahead, this selection will be marked as won within My Bets, with the remaining selections left to run.
Tennis Retirement Guarantee
Get your selection paid as a winner if their opponent retires hurt – applies to singles...Show More
Get your selection paid as a winner if their opponent retires hurt – applies to singles and multiplesOnly available to new and eligible customers. Bet restrictions and T&Cs apply. Winnings paid as Bet Credits.How it works:
- Place a pre-match bet on the To Win Match market for Singles matches from any ATP, WTA or Grand Slam event.
- For single bets, if the opposing player retires hurt we will pay out your bet as a winner, with your stake returned as cash and winnings paid as Bet Credits.
- If a selection is part of a multiple bet and the opposing player retires hurt, the selection will be treated as a winner. If your multiple then goes on to be successful, your stake and any winnings from the bet not including this selection will be paid in cash. Additional winnings resulting from our Tennis
- Retirement Guarantee will be paid in Bet Credits.
- Bets placed on the player who retires hurt will be settled as void and your stake returned as cash, in line with our Tennis Rules.
70%
70% Tennis Accumulator Bonus
Earn up to 70% more on your Tennis accumulators - Only available to new and eligible...Show More
Earn up to 70% more on your Tennis accumulators - Only available to new and eligible customers. Bet restrictions and T&Cs apply.How it works:
- Place a pre-match accumulator of 2 or more Tennis selections on the To Win Match, First Set Winner and Set Betting markets for Singles and Doubles matches from any Grand Slam, ATP, WTA or Challenger Tour event, as well as Singles and Doubles matches from the Davis Cup and Billie Jean King Cup.
- If your bet is successful, we will add a bonus of 5 - 70% to your winnings. The bonus amount is dependent on the number of selections.
- Bonus is paid as cash and added to your withdrawable balance.
- Bets placed with Bet Credits do not qualify for this offer.
£10
Football Acca Insurance - If your bet only loses by one selection, we’ll give you your stake back up to £10 as CASH.
Place a 5+ Fold Football accumulator (odds per leg of 1/2 or greater) on selected leagues...Show More
Place a 5+ Fold Football accumulator (odds per leg of 1/2 or greater) on selected leagues and if one leg lets you down we’ll refund your stake as CASH up to £10.Markets now available: Match Result, Both Teams to Score, Match Result & Both Teams to Score, Half-Time/Full-Time, Total Goals Over/Under, Match Result and Total Goals Over/Under and Correct Score.Terms and Conditions apply Show Less
£300
2 FREE £5 SPREAD BETS PLUS £300 CASHBACK
2 X FREE £5 FOOTBALL TOTAL GOALS SPREAD BETSPlace a fixed odds bet of at least £10 at...Show More
2 X FREE £5 FOOTBALL TOTAL GOALS SPREAD BETSPlace a fixed odds bet of at least £10 at minimum odds of 1/2.Once the bet is settled this will trigger your fixed odds account opening offer.On receipt of your first free fixed odds bet you will also receive your first free £5 Total Goals spread bet.On receipt of you second free fixed odds bet (awarded 24 hours later) you will also receive your second free £5 Total Goals spread bet.You need to ensure your account is configured for spread betting to be able to use the 2 x free £5 Total Goals spread bets. Show Less
0% Commission For 90 Days
1. Sign-up to Matchbook today with the bonus code.2. Deposit funds using a credit or debit card. E-wallets are excluded from this promotion.3. You will get 0% Commission on All Sports for your first 90 days.The promotional period begins at 09:00 GMT 5th April 2022 and runs until 23:59 GMT 31st Jan 2023 (“Promotional Period”).This promotion is available to new customers only, who register using the promo code “COMMFREE90”.New customers who create an account using the promo code and deposit will have their account commission rate set to 0% for the first 90 days.The 90 day period will be counted from the date of registration.Once the 90 day period has elapsed, the account will be set to the default commission rate.This offer only applies to Matchbook Exchange customers who access Matchbook through our user interfaces (websites and mobile apps). Customers who access Matchbook through an API or trading software will not be eligible for this offer. Show Less
£30
Up to £30 Money Back If Your First Bet Loses
1. Sign-up to Matchbook today with the bonus code.2. Place your first bet at odds of...Show More
£30
Bet £30 Get £30 On NFL
1. Sign-up to Matchbook today with the bonus code2. Deposit funds and place £30...Show More
1. Sign-up to Matchbook today with the bonus code2. Deposit funds and place £30 worth of bets on the NFL at odds of 1.8 or more.3. You will get a £10 Free bet for each of the next 3 NFL gameweeks. A total of £30 in Free Bets.It is important that you read these promotional terms and conditions carefully as they contain important information about the terms on which this promotion can be claimed.These promotional terms and conditions apply to this promotion, “NFL - Bet £30 and Get £30 in Free Bets” and should be read alongside our Standard Promotional Terms and Conditions available at Show Less
£60
Get Up to £60 in Free Bets
Stake £25 on Soccer during the qualifying weeks. The bets must be matched at odds of 1.8...Show More
Stake £25 on Soccer during the qualifying weeks. The bets must be matched at odds of 1.8 or higher.Each week you stake £25 or more on Soccer, you will get a £10 free bet for the World Cup.Once you stake all £50 in free bets, you will receive a further £10 Free Bet to use on the World Cup Final.The five weekly qualifying periods are:Week 1 - October 10th-16thWeek 2 - October 17th-23rdWeek 3 - October 24th-30thWeek 4 - October 31st-November 6thWeek 5 - November 7th-13thPlease read the full Terms of Conditions Show Less
20%
20% Bonus On Winnings On The World Cup Outright
Place a bet on the World Cup Outright market and if you are in profit at the end of the...Show More
Place a bet on the World Cup Outright market and if you are in profit at the end of the tournament, we will give a 20% bonus on your winnings, up to a maximum of £200.These specific promotional terms and conditions apply to this promotion, “New Customers Offer - 20% Boost On Winnings For World Cup 2022” and should be read alongside our Standard Promotional Terms and Conditions available at https://www.matchbook.com/page/rules_and_regulations/standard-promo-terms-and-conditions/This promotion is available to new customers only, who register using the promo code ‘WCOUTRIGHT’.The promotional period begins at 10:00GMT 10th October 2022 through to November 20th November 15:00 GMT.Applies to first bet on the World Cup 2022 Outright Market winner only.Show Less
£10
BET £10 GET £10 ON VIRTUALS
PLACE YOUR FIRST BET OF £10 ON BETDAQ VIRTUALS AND IF IT LOSES, GET A £10 FREE BETKey...Show More
PLACE YOUR FIRST BET OF £10 ON BETDAQ VIRTUALS AND IF IT LOSES, GET A £10 FREE BETKey Terms:18+ only. Offer applies to customers who have not placed their first bet on Exchange or Sportsbook virtuals before 01/12/2015. Minimum odds of 2.0 or greater applies. Free bet stake not returned on winnings and must be placed at odds of 1.5 or greater. Free bet can only be used on Exchange or Sportsbook virtuals. Free bet valid for 7 days. T&Cs Apply.Before claiming this offer it is important that you read these promotional terms and conditions carefully as they contain important information about the terms on which this promotion can be claimed. You will be required to agree to these promotional terms & conditions when claiming this offer. They should be read alongside our General Website Terms & Conditions Show Less
£10
EARN £10 IN CASH FOR EVERY FRIEND YOU REFER
For each person you successfully refer to Betfair, we'll give you £10 in CASH when they...Show More
For each person you successfully refer to Betfair, we'll give you £10 in CASH when they stake £10 or more on the Sportsbook, Exchange or Casino.Max 5 referrals.
- This offer is only open to customers aged 18 or over, whose country of residence is UK or Rep of Ireland or any of the following from the list of countries found here.
- To qualify for a reward, both the Referring Customer and the Referred Customer must have accounts registered in the same country.
- Customers registered in other countries may not be eligible for rewards under Betfair Refer and Earn, or the terms and values might be different to those set out here.
- Applies to accounts referred from 12pm, Friday 31st January 2020.
- To be eligible for this promotion you must have made a deposit using a Debit Card.
£10
GET £2 FREE BET WHEN YOU BET £10 WORTH OF ACCAS OR BET BUILDERS ON FOOTBALL
Bet £10 on Accas or Bet...Show More
Bet £10 on Accas or Bet Builder on Football, min. combined odds 2.0(EVS). After the qualifying bet(s) have settled, you'll get a £2 free bet. Free bet valid 48 hours on Accas, Multiples or Bet Builders. No opt-in required. Qualifying bet(s) must settle within 48 hours of placement to receive the free bet. T&C’s apply.Steps to qualify:
£30
BET £10 ON THE SPORTSBOOK & GET £30 IN FREE BETS
Deposit by Debit Card only. Qualifying bets must be placed on the Betfair Sportsbook. £30...Show More
Deposit by Debit Card only. Qualifying bets must be placed on the Betfair Sportsbook. £30 Sportsbook free bet will be available after the qualifying bet has settled. Steps to qualify:
- Join now with promotion code ZBGC01
- Deposit a minimum of £10.00
- Verify your phone number
- Bet £10.00
- Get your rewards
£25
Refer a friend and earn £25
To claim this offer: - Tell your friend to register for an account, select Refer & Earn and mention your name and account details- Both place and settle £50 of fixed odds bets at 2.00 (1/1) min odds- Contact Customer Services when complete- You and you referred friend will then each get a £25 free fixed odds bet! Show Less
£20
Bet £10 get £20 in FREE bets*
Join Sporting Index and claim your £20 in free Fixed Odds bets!Simply open an account...Show More
Join Sporting Index and claim your £20 in free Fixed Odds bets!Simply open an account, deposit, place a £10+ Fixed Odds individual bet on any sports market at odds of 2.00 (1/1) or greater and once the bet settles, you’ll be issued the first £10 Free Bet, with the second £10 Free Bet issued 24 hours later.JOIN NOWKey Terms:- Open a Sporting Index account- Account opening subject to suitability checks- Existing account holders are not eligible for this offer- Applies to the first £10+ bet placed on any sports market at odds of 2.00 (1/1) or greater- Qualifying bet needs to be placed and settled within 14 days of account opening.- First £10 Free Bet will be issued once the qualifying bet settles.- Second £10 Free Bet will be issued 24 hours after the first.- Free bets will be valid for 7 days and your free bet stakes will not be returned- Cashed out or voided bets will not count as qualifying bets.- Full terms below.18+. Begambleaware.org Show Less
0% comission for 60 days
Use this code to trade with 0% for 60 days.Min. £10/€10 first deposit only using Card...Show More
Use this code to trade with 0% for 60 days.Min. £10/€10 first deposit only using Card or Instant Banking. Cash refund expires in 7 days. Full T&Cs apply.The full terms and conditions for our enhanced welcome offer are stated below:1) Use code COMMFREE to trade with 0% commission on all sports for 60 days OR use code SMK20 to get a £20 cash refund on losses2) To be eligible for this offer, you need to sign up from 16:00 GMT on Wednesday 23 March 2022.3) If you choose the ‘£20 cash refund on losses’ option you have to use code SMK20 in the promo code field during registration.3.1) You must deposit at least the qualifying deposit of £10 (or currency equivalent) in a single amount with your first deposit to be eligible.3.2) Once the bonus is active, losses will be refunded in cash up to £20.3.3) Unused cash refund expires after seven days of being credited to a user account and will be removed after this period.3.4) The £20 cash refund promo option is only open to new users making their first deposit by card or Instant Banking.3.5) Users making their first deposit by Skrill, Neteller, PayPal, Trustly or a virtual/prepaid card will not qualify for the £20 cash refund promo option. Please note that this includes virtual Monzo cards and first deposits made by this method will not qualify for the welcome offer.4) If you choose the ‘0% for 60 days from first deposit’ option you have to use code COMMFREE in the promo code field during registration.4.1) Make a first deposit of at least £10 (or currency equivalent)4.2) Eligible customers will be able to enjoy trading with a commission rate of 0% on all bets that settle within 60 days from the first deposit.4.3) This will be applied to all bets that settle while the promotional commission rate is active on their account.4.4) Any bets which settle after the expiry of the eligibility period will settle at standard commission rates.5) Customers who access Smarkets through any API or trading software will be ineligible for this offer.6) Eligible new users that haven’t entered either the code COMMFREE or SMK20 during registration, will automatically get the £20 cash refund promo applied to their account upon an eligible first deposit.7) This offer is only available to customers in countries where you are able to operate a Smarkets account, excluding Sweden.8) The sign up offer is strictly limited to one per individual, family, household address, email address, same payment account number, IP address or shared computer.9) This promotion cannot be used in conjunction with any other sign-up promotion.10) Existing SBK sportsbook users are not eligible.11) Smarkets T&Cs apply. Show Less
£60
Bet £10 Get £60
Get £60 in Bonuses when you deposit and place your first bet of £10 or more on Sports...Show More
Get £60 in Bonuses when you deposit and place your first bet of £10 or more on Sports. Your selection will need to be at cumulative odds of Evens (2.0) but you can place your bet on ANY Sports market!You will receive two instalments of bonuses with the first credited within 10 hours of bet settlement. You’ll receive £20 in Free Bets to use on Sports, £10 in Free Bets to use on Lotto and £10 worth of Free Spins (50 Free Spins) on selected titles including Eye of Horus and Fishin’ Frenzy.You’ll also receive a further £20 in Free Bets to use on your favourite Sportsbook markets will be credited 5 days after your qualifying bet settles.Terms and Conditions
- New Betfred.com or Betfred app customers only.
- The promotion is only available to customers from the UK (excluding Northern Ireland) from 12th January 2022 until terminated by Betfred.
- Customers must register using the promo code, deposit and place first bet of £10 or more on Sports.
£30
Bet £10 Get £30
Register and place £10 or more on your first Sports bet at odds of Evens (2.0) or...Show More
Register and place £10 or more on your first Sports bet at odds of Evens (2.0) or greater, and get £30 in Free Bets credited to your account within 10 hours of your first bet being settled.Terms apply:New 18+ UK Customers only.Register at Betfred.com or the Betfred App and deposit £10.Place your first bet of £10 at odds of evens or greater on any sports market within 7 days of registering.Receive £30 in Free Bets within 10 hours of your qualifying bet settling.Show Less